The ‘smiley face’ is the world’s number one emoji it has been revealed, earning the copyright holder more than £100 million a year.

Guy Wilmot comments on the importance of copyrighting ideas to ensure someone does not lose out.

Smiley emoji earns over £100 million for copyright holder is available via subscription via the Intellectual Property Magazine website.

Guy is a partner in the corporate and commercial team and advises clients on business start-ups, branding, copyright and intellectual property, commercial contracts, e-commerce, ITC and corporate affairs.

Find out more about our expertise in intellectual property.