A Russell-Cooke team recently advised existing client Phrasee on their latest funding round. The round was led by Albion Capital Group LLP with investors from previous rounds, including Next Fifteen PLC and Galvanise Capital, putting further funds into the company.
Formed in 2015, Phrasee has quickly grown to become a leading marketing technology company with an impressive client base including Virgin Holidays, Superdry and Gumtree. Phrasee's innovative use of artificial intelligence helps businesses generate optimised email subject lines and other marketing copy and the new investment will fund product development and expansion of its San Francisco-based US operation.
Simon Ewing led Russell-Cooke's corporate team supported by Alex Canning and Guy Wilmot. Russell-Cooke acted for Phrasee on its previous funding round in 2016.
Simon Ewing said: "The team and I were thrilled to be involved with the company and its founders again at the start of its exciting next phase."
Links to other articles:
Phrasee lands $4m Series A funding to take AI-powered copywriting to America
MarTech startup Phrasee closes $4m Series A
Albion leads $4m Series A funding for Phrasee